Soapyoaks
Open 8 years
Sales
72.5K
Reviews
14.3K
Rating
4.9
Listings
107
Price Range
$5.29–$19.95
median $9.95
Keywords
18
tracked
Category Focus
Salves & Balms 36% Lip Balms 21% Bar Soaps 14% Cleaning Products 7% Body Washes & Liquid Soaps 7% Moisturizers 7%
Your Keywords
Where this shop shows up in Etsy search
lanolin lip balm #1 of 249 retinol serum #3 of 373 serum #4 of 14.0K bee lip balm #4 of 1.1K bee nails #4 of 2.2K lanolin soap #5 of 146 lips gloss #5 of 28.4K bee pollen #5 of 2.0K lanolin #6 of 1.3K lanolin the sheep #6 of 88 salve #9 of 18.9K lanolin lotion #10 of 116 retinol #10 of 819 retinol a #10 of 819 castile soap #17 of 1.2K comfrey salve #17 of 839 linseed oil #18 of 770 propolis #20 of 739
Your keyword opportunities
Sorted by competition — lower = bigger opportunity for you
lanolin the sheep
You rank #6 of 88 listings
lanolin lotion
You rank #10 of 116 listings
lanolin soap
You rank #5 of 146 listings
lanolin lip balm
You rank #1 of 249 listings
retinol serum
You rank #3 of 373 listings
propolis
You rank #20 of 739 listings
linseed oil
You rank #18 of 770 listings
retinol
You rank #10 of 819 listings
retinol a
You rank #10 of 819 listings
comfrey salve
You rank #17 of 839 listings
bee lip balm
You rank #4 of 1.1K listings
castile soap
You rank #17 of 1.2K listings
lanolin
You rank #6 of 1.3K listings
bee pollen
You rank #5 of 2.0K listings
bee nails
You rank #4 of 2.2K listings
serum
You rank #4 of 14.0K listings
salve
You rank #9 of 18.9K listings
lips gloss
You rank #5 of 28.4K listings
Your Competitors
Shops that fight you for the same buyers
| Shop | Sales | Head-to-head | Shared kws |
|---|---|---|---|
| ComfortSense bee pollen, lanolin lotion, retinol | 90.0K | 1W–3L | 4 |
| StoneyMountainFarm lanolin lip balm, lanolin soap, lanolin the sheep | 509 | 3W–0L | 3 |
| BotanicalDelight retinol serum, retinol, retinol a | 21.5K | 3W–0L | 3 |
| GardenofEssences retinol serum, retinol, retinol a | 38.0K | 3W–0L | 3 |
| Relaxcation retinol serum, retinol, retinol a | 14.2K | 3W–0L | 3 |
| WhiteNaturalsStore retinol serum, retinol, retinol a | 5.0K | 0W–3L | 3 |
| Olaedotcom retinol serum, retinol, retinol a | 2.2K | 3W–0L | 3 |
| SkinBlissEssentials retinol serum, retinol, retinol a | 160 | 3W–0L | 3 |
| MadonHerbs retinol serum, retinol, retinol a | 4 | 3W–0L | 3 |
| BrambleVillage retinol serum, retinol, retinol a | 520 | 1W–2L | 3 |
| HighlandTallowCo retinol serum, retinol, retinol a | 1.6K | 3W–0L | 3 |
| bUy1B3auTY retinol serum, retinol, retinol a | 6 | 3W–0L | 3 |
| PureSeoulSkincare retinol serum, retinol, retinol a | 0 | 0W–3L | 3 |
| BestNaturesCosmetic serum, retinol, retinol a | 75.5K | 2W–1L | 3 |
| LittleBeauSheep lanolin soap, lanolin the sheep, lanolin lotion | 8.2K | 3W–0L | 3 |
| rabbittreesoaps lanolin soap, lanolin, lanolin lotion | 9.1K | 1W–2L | 3 |
| NZNaturally lanolin lip balm, lanolin lotion | 652 | 2W–0L | 2 |
| SolaceFarmHomestead lanolin lip balm, lanolin lotion | 22.9K | 2W–0L | 2 |
| JulianNaturals lanolin lip balm, lanolin | 632 | 2W–0L | 2 |
| FourPeaksSoapery lanolin lip balm, comfrey salve | 31.2K | 1W–1L | 2 |
Your Pricing Position
How your prices compare to the niche sweet spot
lanolin lip balm
You
$9.95
vs
Niche
$7.50
+33%
Related niches to explore
Product categories related to what you make
Toys & Games
Lorwyn MTG Deck Boxes and Sleeves
87/100 $42.36
Art & Collectibles
Inuit and Indigenous Canadian Art
76/100 $95.00
Accessories
Lip Balm Keychain Holders
60/100 $8.00
Home & Living
Refillable Glass Lotion and Soap Dispensers
55/100 $11.00
Bath & Beauty
Lanolin-Based Lip Balm and Skincare
53/100 $7.50
Your Listings
Sorted by favorites — with keyword positions
1
2
Lanolin skin balm salve ointment
$11.95 · 1.2K favorites
3
4
Lip Balm Manuka Bison Tallow Deluxe
$6.29 · 423 favorites
5
Lanolin Rich Lip Balm
$5.95 · 390 favorites
6
7
Mega Moisture-Lanolin & Butter Rich Soap
$9.19 · 215 favorites
8
9
Silver Serum-Hyaluronic Acid & Retinol Formula
$19.95 · 174 favorites
10
Wood Butter - Natural Furniture Cleaner/Polish
$9.95 · 168 favorites
Full competitive report — Soapyoaks's market
What the shops you'd compete against actually sell — measured from six months of their real Etsy transaction counts, not estimated from reviews or listing age. Drawn from 1.5M+ Etsy shops tracked since March 2026.
- Orders/week for the typical competitor, and for the top 10%
- How many competitors sell nothing at all
- Price position and where the gaps are
- Six-month trajectory — growing, flat, or cooling