ReadingVintage
Open 10 years
Sales
2.0K
Reviews
486
Rating
5.0
Listings
1.6K
Price Range
$19.99–$145
median $34.99
Keywords
10
tracked
Category Focus
Memorabilia 33% Sugar Bowls & Creamers 17% Literature & Fiction 17% Art Objects 17% Embroidery 17%
Your Keywords
Where this shop shows up in Etsy search
Your keyword opportunities
Sorted by competition — lower = bigger opportunity for you
brumm enamel
You rank #16 of 21 listings
rockford il
You rank #11 of 257 listings
rockford illinois
You rank #14 of 587 listings
obsolete
You rank #1 of 1.9K listings
rand mcnally books
You rank #6 of 2.4K listings
stewardess
You rank #25 of 3.2K listings
rand mcnally
You rank #8 of 3.3K listings
randal
You rank #18 of 6.4K listings
lacquer
You rank #20 of 43.9K listings
odds and ends
You rank #6 of 145.2K listings
Your Competitors
Shops that fight you for the same buyers
| Shop | Sales | Head-to-head | Shared kws |
|---|---|---|---|
| Mittenstatebooks rand mcnally books, rand mcnally, randal | 3.4K | 0W–3L | 3 |
| TheKiltedKnitter rand mcnally books, rand mcnally, randal | 4.2K | 0W–3L | 3 |
| ThriftBooksVintage rand mcnally books, rand mcnally, randal | 34.1K | 3W–0L | 3 |
| FOLBlackMountain rand mcnally books, rand mcnally, randal | 2.3K | 0W–3L | 3 |
| TheAntiqueRevival rand mcnally books, rand mcnally, randal | 1.5K | 0W–3L | 3 |
| RuggyRevival rand mcnally books, rand mcnally | 9.1K | 2W–0L | 2 |
| YourVintageHouse rand mcnally books, rand mcnally | 3.2K | 2W–0L | 2 |
| vintagetoyshoppe rand mcnally books, rand mcnally | 10.0K | 2W–0L | 2 |
| TheVintagePrincipal rand mcnally books, rand mcnally | 21.2K | 2W–0L | 2 |
| Letfreedomwin rand mcnally books, rand mcnally | 429 | 2W–0L | 2 |
| AprilsAtticShop rand mcnally books, rand mcnally | 8.7K | 2W–0L | 2 |
| BrownWoodSpool rand mcnally books, rand mcnally | 938 | 2W–0L | 2 |
| TheVacationHouse rand mcnally books, rand mcnally | 378 | 2W–0L | 2 |
| vtgcornertx rand mcnally books, rand mcnally | 0 | 2W–0L | 2 |
| HighwayGoods rand mcnally, randal | 668 | 2W–0L | 2 |
| plaindealing rand mcnally, randal | 36.4K | 0W–2L | 2 |
| HistoryFinePrints rand mcnally, randal | 6.7K | 0W–2L | 2 |
| VictorianWardrobe rockford il, rockford illinois | 22.9K | 0W–2L | 2 |
| AnInspiredImage rockford il, rockford illinois | 56.5K | 2W–0L | 2 |
| FireAndPine rockford il, rockford illinois | 5.0K | 2W–0L | 2 |
Your Blind Spots
Niches your competitors are in that you're not
Related niches to explore
Product categories related to what you make
Craft Supplies & Tools
Icelandic Lopi Sweater Knitting Patterns
90/100 $13.00
Art & Collectibles
Jujutsu Kaisen Anime Fan Merchandise
79/100 $21.41
Toys & Games
Sidon Plush Toys and Merchandise
78/100 $94.69
Art & Collectibles
Inuit and Indigenous Canadian Art
76/100 $95.00
Art & Collectibles
My Chemical Romance Killjoys Merchandise
74/100 $9.00
Art & Collectibles
Alex Ovechkin Hockey Fan Merchandise
73/100 $79.90
Art & Collectibles
Vintage POGs and Slammers Collection Lots
67/100 $20.00
Art & Collectibles
Cult of the Lamb & Inscryption Fan Merchandise
65/100 $8.87
Your Listings
Sorted by favorites — with keyword positions
1
Norman & Judith Brumm Ruby-Throated Hummingbird Sculpture, Enamel on Copper Metal Bird + Dogwood, Burl Wood Base, Signed
$145 · 11 favorites
2
A Treasury of Dog Stories collected by Frances Cavanah illustrated by Wesley Dennis 1948 Rand McNally & Co
$33.00 · 8 favorites
3
Vintage Framed Needlepoint Wall Art, Floral Cross Stitch Picture, Black Lacquer Frame, Mediterranean Folk Art Decor
$34.99 · 0 favorites
4
Winnebago County IL Patch Lot 911 Dispatch Work Release EMT Fire Dept Vintage Uniform Patches
$19.99 · 0 favorites
5
Dorothy Okumoto Creamer and Sugar Set Hawaiian Porcelain Plumeria Flowers Hand Made Hawaii Liberty House
$95.00 · 0 favorites
6
Vintage Airline Pin Lot United Future Stewardess Wings American Airlines AA Wing Pin Junior Pilot Ring Kiddie Wings
$19.99 · 0 favorites
Full competitive report — ReadingVintage's market
What the shops you'd compete against actually sell — measured from six months of their real Etsy transaction counts, not estimated from reviews or listing age. Drawn from 1.5M+ Etsy shops tracked since March 2026.
- Orders/week for the typical competitor, and for the top 10%
- How many competitors sell nothing at all
- Price position and where the gaps are
- Six-month trajectory — growing, flat, or cooling