NATOBrandStore
Open 5 years
Sales
2.5K
Reviews
502
Rating
4.6
Listings
42
Price Range
$16.95–$29.95
median $18.95
Keywords
5
tracked
Category Focus
Watch Bands & Straps 100%
Your Keywords
Where this shop shows up in Etsy search
Your keyword opportunities
Sorted by competition — lower = bigger opportunity for you
Your Competitors
Shops that fight you for the same buyers
| Shop | Sales | Head-to-head | Shared kws |
|---|---|---|---|
| MilStrap pc military, oilily watch, nato strap 19mm | 1.0K | 1W–2L | 3 |
Related niches to explore
Product categories related to what you make
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89/100 $3,250
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72/100 $48.95
Paper & Party Supplies
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72/100 $18.37
Accessories
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67/100 $175
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67/100 $20.00
Home & Living
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63/100 $10.00
Your Listings
Sorted by favorites — with keyword positions
1
NATO® 1pc Single Pass Nylon Raf Military Watch strap Watch Band Replacement Thick Strap 16mm 18mm 20mm 22mm USA stock
$16.95 · 246 favorites
2
NATO® Two Piece Nylon WWII Ballistic Nylon Military Smart Watch Strap 2pc Combat band Olive Drab Grey Black Tan 16mm 18m
$17.95 · 72 favorites
3
NATO® Two Piece Nylon D Ring Sport Ballistic Watch Strap 2pc Smart Watch band custom colors limited edition 20mm 22mm US
$18.95 · 57 favorites
4
NATO® Strap Heavy D-Ring UTC Ballistic Nylon Stainless Steel Buckle Military Dive Watch strap Water resistant Thick 18mm
$21.95 · 46 favorites
5
NATO® Strap Black Grey Bond Military Nylon Watch Band Ballistic Custom Size 16mm 18mm 19mm 20mm 22mm 24mm High Polish Sa
$17.95 · 43 favorites
6
NATO® Strap 3 Stripes Nylon Watch Strap Ballistic Watch Band Custom Stripe Colors 18mm 20mm 22mm 24mm High Polish Stainl
$18.95 · 29 favorites
7
NATO® Braided Nylon Strap Perlon D-Ring Buckle Ballistic watch band Satin Finish Military Dive Watch Water resistant 20m
$27.95 · 21 favorites
8
NATO® Leather Military Two Piece Oily Watch strap Watch Band Replacement Thick Strap 18mm 20mm 22mm 24mm USA stock Genui
$29.95 · 8 favorites
Full competitive report — NATOBrandStore's market
What the shops you'd compete against actually sell — measured from six months of their real Etsy transaction counts, not estimated from reviews or listing age. Drawn from 1.5M+ Etsy shops tracked since March 2026.
- Orders/week for the typical competitor, and for the top 10%
- How many competitors sell nothing at all
- Price position and where the gaps are
- Six-month trajectory — growing, flat, or cooling