HouseOfVillainry
Open 6 years
Sales
6.7K
Reviews
2.8K
Rating
5.0
Listings
197
Price Range
$3.55–$18.00
median $5.00
Keywords
8
tracked
Category Focus
Stickers 50% Tumblers & Water Glasses 25% Bookmarks 25%
Your Keywords
Where this shop shows up in Etsy search
Your keyword opportunities
Sorted by competition — lower = bigger opportunity for you
shield of sparrows
You rank #17 of 210 listings
serotonin sticker
You rank #13 of 1.1K listings
no spice books
You rank #18 of 5.6K listings
readers glasses
You rank #10 of 14.1K listings
reading stickers
You rank #2 of 65.7K listings
reader stickers
You rank #1 of 67.1K listings
reader gifts
You rank #5 of 522.7K listings
readers
You rank #5 of 679.4K listings
Your Competitors
Shops that fight you for the same buyers
| Shop | Sales | Head-to-head | Shared kws |
|---|---|---|---|
| Nuviaaccesories reader stickers, reading stickers, reader gifts | 2.7K | 4W–0L | 4 |
| PetuniasAndPages reader stickers, reader gifts, readers | 3.1K | 3W–0L | 3 |
| Brewingink reader stickers, reader gifts, readers | 1.8K | 3W–0L | 3 |
| CozyStickerStore reader stickers, reading stickers, reader gifts | 39.4K | 3W–0L | 3 |
| AnnalisesArtwork reader stickers, reading stickers | 8.1K | 2W–0L | 2 |
| ThunderAndGrace reader stickers, reading stickers | 88.7K | 2W–0L | 2 |
| ArtisticAuraPixel reader stickers, reading stickers | 448 | 2W–0L | 2 |
| Gwynstone reader gifts, readers | 2.2K | 0W–2L | 2 |
| pressnprintco reader gifts, readers | 112 | 2W–0L | 2 |
| EverleeJewellery reader gifts, readers | 10.4K | 2W–0L | 2 |
| BrittWritesBooks reader gifts, readers | 830 | 2W–0L | 2 |
| StudioArtemyShop reader gifts, readers | 1.1K | 2W–0L | 2 |
| HooCoutureDesign reader gifts, readers | 12 | 0W–2L | 2 |
| TwistedPixelDesign reader gifts, readers | 20.9K | 2W–0L | 2 |
| AKStationeryBoutique reader gifts, readers | 2.4K | 2W–0L | 2 |
| MusicWoodCo reader gifts, readers | 80.5K | 2W–0L | 2 |
| NationalSellers reader gifts, readers | 451 | 2W–0L | 2 |
| HienTSStoreLLC reader gifts, readers | 4.8K | 0W–2L | 2 |
| MarysFashionShop reader gifts, readers | 3.5K | 2W–0L | 2 |
| MofuMofuDolls reader gifts, readers | 304 | 2W–0L | 2 |
Your Blind Spots
Niches your competitors are in that you're not
Related niches to explore
Product categories related to what you make
Clothing
Laufey Fan Merchandise and Apparel
97/100 $25.74
Accessories
Kei Truck Fan Merchandise & Accessories
96/100 $9.99
Craft Supplies & Tools
Icelandic Lopi Sweater Knitting Patterns
90/100 $13.00
Art & Collectibles
Laika Space Dog Merchandise
88/100 $28.00
Accessories
Homestuck Fandom Character Accessories
86/100 $12.00
Art & Collectibles
GMMTV Thai BL Actor Merchandise
85/100 $17.00
Art & Collectibles
Kaeya Genshin Impact Fan Merchandise
81/100 $34.00
Accessories
JDM Car Culture Merchandise and Accessories
80/100 $23.99
Your Listings
Sorted by favorites — with keyword positions
1
Tairn, Sgaeyl & Andarna sticker | Fourth Wing Officially Licensed | Violet Sorrengail Xaden Riorson Wingleader Dragons b
$3.55 · 41 favorites
2
Bibliophile sticker | tropes, bookish, books, booktok, romance, fantasy, romantasy, quotes, smut, readers, morally grey
$3.55 · 13 favorites
3
I'm too Clumsy to be Around Fragile Masculinity sticker | snarky funny humor adult joke smart ass sarcastic sarcasm
$3.55 · 13 favorites
4
To Fill Up and Live holographic magnetic bookmark | Bookish, Book, Reading, Reader, Library, Quotes, Booktok, romance, s
$5.00 · 3 favorites
5
I Will Find You magnetic bookmark | Shield of Sparrows Officially Licensed | Rites of Starling Guardian Odessa Cross Ran
$5.00 · 3 favorites
6
I Have Lived 1000 Lives 20-Ounce Skinny Tumbler | Bookish, reading, book club gifts, drinkware, fantasy, romantasy, libr
$18.00 · 2 favorites
7
Good Scribes Only sticker | tropes, bookish, book, romance, fantasy, romantasy, quotes, spice, enemies lovers, morally g
$3.55 · 1 favorites
8
To Fill Up and Live Tumbler | Bookish, reading, book club gifts, drinkware, fantasy, romantasy, library, romance, horror
$18.00 · 0 favorites
Full competitive report — HouseOfVillainry's market
What the shops you'd compete against actually sell — measured from six months of their real Etsy transaction counts, not estimated from reviews or listing age. Drawn from 1.5M+ Etsy shops tracked since March 2026.
- Orders/week for the typical competitor, and for the top 10%
- How many competitors sell nothing at all
- Price position and where the gaps are
- Six-month trajectory — growing, flat, or cooling